Branding Shoot
to differentiate yourself from the others
brand photographer
What is a Branding Shoot? In a sense it is a portrait, but in an expanded sense. First of all, it’s not a photo where you put on the pretty dress and choose from three/four poses the one that has the best expression. You are more than a headshot, right? Instead, it is composed of several photos, each of which tells a little piece of you in your element. Your story, your character, your business, what, how, where and with whom you do what you are. Your brand identity. It serves to cerate a library to draw from for your social, your website, your communication.
Brand identity
why is it important
Having a defined, coordinated image helps identify you at a glance, even at the moment when someone might think of you, and thus give you a clear identity. A consistent image, a visual identity, allows you to be immediately recognizable in all the media you use to promote yourself.
The more care this image is taken, the more appealing it will be. It will stand out more easily, convey confidence, professionalism and communicate that you put the same care into everything you do. It will be able to tell your uniqueness and will have the power to differentiate you, to provide other elements to recognize and choose you. It will have the power to evoke emotions and make connections with your audience, fostering their connection and the likelihood that they will follow or remember you with interest. It will direct them to prefer you rather than a competitor or help them choose you if they only have technical data as evaluation parameters. It will help associate your work with a value and not just a price.
Choose a professional photographer
to have a professional image
Attention spans on the Web are getting shorter and shorter, which requires content that focuses the audience on us and communicates at a glance what we want to show. Beautiful, powerful and communicative images.
You could produce your own photographs yourself, with a smarphone it’s free, but they wouldn’t have the power of a professional’s. Or there are many beautiful and inexpensive stock photo sites, but the pictures are depersonalized and the same as so many others, and they would not tell about you. In either case, the impact you give comes across as superficial and unprofessional, where your purpose is instead to leave a good flavor of you with your potential clients. Branding is just that: it is what people think of you. It is what makes them think of you when they need things that you can provide.
At the base of a shoot for your brand there is always a thorough study, done with you, to identify a style and narrative design that is functional and impactful for your brand. If you have already a branding parh we will follow that, vice versa I will bring to bear all my technical and complementary skills (I am an Architect) to study a style and a coordinated image that represents you.
Social Branding Shoot
style and coherence
A social branding shoot is a photo session designed to create visual content aimed at reinforcing and popularizing your brand’s image and identity on social media such as Instagram, Facebook, LinkedIn, especially if you plan to launch communication campaigns.
These images are designed to visually represent your brand’s values, style, and message, making the brand more recognizable and appealing to online audiences. Photographs can include portraits of you and the team, product images, lifestyle moments, specific settings, and details that visually represent the brand in a consistent way. We will design a session together to create a number of optimized images to be used periodically in your next campaign.
More about
Corporate Portrait?
More about
Corporate Photos?
Can we talk about it together?
Let’s get to know each other better
Tell me about yourself and your activity.
The better we get to know each other, the more we can create something special!